Video Content Creator - Paid Social & Display Job at Innovative Metrics, Beverly Hills, CA

SThxZE40bGpoWHVRRVJWMTQ3WHdzZGtaYWc9PQ==
  • Innovative Metrics
  • Beverly Hills, CA

Job Description

About Us

We are a performance marketing team focused on lead generation and DTC growth across verticals including mortgage, solar, insurance, home services, and supplement/vitamin brands.

Our business is driven by data, speed, and creative iteration . We don’t just “make content”—we produce ads that convert and scale .

We are looking for a Direct Response Video Creator who can work closely with our media buying team to produce high-performing video creatives that hit CPL and CAC targets .

What You’ll Do

  • Create high-converting video ads for Meta (Facebook/Instagram), TikTok, and YouTube Shorts
  • Turn winning angles into multiple creative variations quickly
  • Develop hooks, scripts, and concepts designed to stop scroll and drive action
  • Collaborate directly with media buyers to iterate based on performance data
  • Analyze ad performance (CTR, hook rate, retention, CPA) and refine creatives accordingly
  • Produce UGC-style, testimonial, founder-style, and problem/solution ads
  • Leverage AI tools to generate, iterate, and scale creative production (avatars, voice, editing, etc.)
  • Plan and execute on-location shoots with models/actors
  • Maintain a high output of creatives (5–20+ per week depending on workflow)

What We’re Looking For

Must-Have:

  • Proven experience creating direct response video ads (not just organic content)
  • Strong understanding of:
    • Hooks / scroll-stopping intros
    • Conversion-focused storytelling
    • Ad fatigue and creative iteration
  • Experience working with paid social teams or media buyers
  • Ability to produce content quickly and consistently
  • Comfortable receiving and acting on performance-driven feedback

Strong Plus:

  • Experience in:
    • Lead generation (mortgage, solar, insurance, home services)
    • DTC brands (supplements, vitamins, health products)
  • Familiarity with Meta Ads and/or TikTok Ads performance metrics
  • Experience producing or directing UGC-style content
  • Copywriting or scripting skills for ads

What Success Looks Like

  • Your creatives help lower CPL and CAC over time
  • You consistently generate new winning angles and iterations
  • You move fast, test aggressively, and improve based on data
  • You become a key partner to our media buying team

Compensation

  • Competitive monthly compensation (based on experience)
  • Performance-based bonuses tied to winning creatives and scaling results
  • Comprehensive healthcare coverage - Medical, Dental and Vision
  • Paid vacation
  • Paid sick and mental health days
  • Performance Incentives with potential for unlimited incentives by meeting collective KPIs - your success drives our shared growth
  • Tuition Reimbursemen t - Receive support for continued education with tuition expense reimbursement up to eligible limits
  • Growth & Development - Unlock professional growth through mentorship, ongoing learning opportunities, tuition reimbursement, and performance-based raises

Job Tags

Full time

Similar Jobs

Carle Health

Epic Lumens Analyst - REMOTE/ Must have an Epic Clinical Certification Job at Carle Health

Overview:The EMR Business Analyst position implements, modifies, tests and administers modules and systems related to EMR applications....  ...Responsible for the development, testing, and maintenance of the Epic modules and applications related to the EMR.Demonstrates... 

Furry Fellas Pet Service LLC

Providence AM & PM Cat Sitter Job at Furry Fellas Pet Service LLC

 ...cats, have reliable transportation, own a smart phone, can work well independently and have good communication skills....  ...sitting services (dogs, cats and other small animals), in home dog boarding and overnight pet sitting. We were voted in the TOP 3 Pet Service Companies... 

Comfort Keepers - Gulfport, MS

Live-In Caregiver Job at Comfort Keepers - Gulfport, MS

 ...Keepers is an in-home care company who provides togetherness tasks and daily routines allowing people to remain independent while living at home. All the while, putting great focus on elevating their human spirit!Do you enjoy spending time with the elderly? Do you find... 

CLOVEHITCH

French Medical Interpreter Job at CLOVEHITCH

 ...in the areas of intelligence, financial management, linguistics and administrative functions. We are currently seeking qualified French Medical Interpreters and Translators to support a client by providing professional interpretation services within a healthcare... 

Continental

Production Operator - Night Shift 7pm - 7am Job at Continental

 ...to our goals with your new role as a Production Operator for the business area Surface Solutions. Continental Winchester VA has night shift (7pm - 7am) openings. HOW YOU WILL MAKE AN IMPACT As a Production Operator you will function as an active team member within...