Video Content Creator - Paid Social & Display Job at Innovative Metrics, Beverly Hills, CA

SThxZE40bGpoWHVRRVJWMTQ3WHdzZGtaYWc9PQ==
  • Innovative Metrics
  • Beverly Hills, CA

Job Description

About Us

We are a performance marketing team focused on lead generation and DTC growth across verticals including mortgage, solar, insurance, home services, and supplement/vitamin brands.

Our business is driven by data, speed, and creative iteration . We don’t just “make content”—we produce ads that convert and scale .

We are looking for a Direct Response Video Creator who can work closely with our media buying team to produce high-performing video creatives that hit CPL and CAC targets .

What You’ll Do

  • Create high-converting video ads for Meta (Facebook/Instagram), TikTok, and YouTube Shorts
  • Turn winning angles into multiple creative variations quickly
  • Develop hooks, scripts, and concepts designed to stop scroll and drive action
  • Collaborate directly with media buyers to iterate based on performance data
  • Analyze ad performance (CTR, hook rate, retention, CPA) and refine creatives accordingly
  • Produce UGC-style, testimonial, founder-style, and problem/solution ads
  • Leverage AI tools to generate, iterate, and scale creative production (avatars, voice, editing, etc.)
  • Plan and execute on-location shoots with models/actors
  • Maintain a high output of creatives (5–20+ per week depending on workflow)

What We’re Looking For

Must-Have:

  • Proven experience creating direct response video ads (not just organic content)
  • Strong understanding of:
    • Hooks / scroll-stopping intros
    • Conversion-focused storytelling
    • Ad fatigue and creative iteration
  • Experience working with paid social teams or media buyers
  • Ability to produce content quickly and consistently
  • Comfortable receiving and acting on performance-driven feedback

Strong Plus:

  • Experience in:
    • Lead generation (mortgage, solar, insurance, home services)
    • DTC brands (supplements, vitamins, health products)
  • Familiarity with Meta Ads and/or TikTok Ads performance metrics
  • Experience producing or directing UGC-style content
  • Copywriting or scripting skills for ads

What Success Looks Like

  • Your creatives help lower CPL and CAC over time
  • You consistently generate new winning angles and iterations
  • You move fast, test aggressively, and improve based on data
  • You become a key partner to our media buying team

Compensation

  • Competitive monthly compensation (based on experience)
  • Performance-based bonuses tied to winning creatives and scaling results
  • Comprehensive healthcare coverage - Medical, Dental and Vision
  • Paid vacation
  • Paid sick and mental health days
  • Performance Incentives with potential for unlimited incentives by meeting collective KPIs - your success drives our shared growth
  • Tuition Reimbursemen t - Receive support for continued education with tuition expense reimbursement up to eligible limits
  • Growth & Development - Unlock professional growth through mentorship, ongoing learning opportunities, tuition reimbursement, and performance-based raises

Job Tags

Full time

Similar Jobs

Alltex Staffing & Personnel

Electrical Techs Job at Alltex Staffing & Personnel

 ...Industrial Electrician Key Responsibilities Electrical Maintenance & Repairs Install, troubleshoot, and maintain electrical...  ...electrical failures to minimize downtime Perform routine inspections and preventive maintenance on electrical systems Equipment... 

EPAM Systems

Global Event Marketing Manager Job at EPAM Systems

 ...Lead global event strategies and create impactful brand experiences at EPAM! EPAM Systems is looking for an Event Marketing Manager to shape and direct our global events team. In this role, you'll oversee the planning, logistics and execution of events worldwide, ranging... 

Boom Therapy Group

Speech Language Pathologist Assistant Job at Boom Therapy Group

 ...Job Title: Certified Occupational Therapist Assistant About Us: Boom Therapy Group is a patient focused practice with offices in...  ...start soon! About the Position: Private practice seeks Speech Language Pathology Assistant to work in Mount Airy, NC with children in... 

ABARTA Coca-Cola Bev LLC

Director, Finance Job at ABARTA Coca-Cola Bev LLC

 ...when you thrive, we thrive. ABARTA offers the perks of a large corporation with the personalized touch of a smaller company. We are a...  ...Quenching the Thirst of Our Neighbors a reality! Summary The Finance Director is a highly visible position working with all levels... 

Edgewell Personal Care Brands, LLC

Production Operator - Blade Finishing (Night Shift 7:30pm - 7:30am) Job at Edgewell Personal Care Brands, LLC

Want to work our full-time schedule of 15 days per month? Want every other weekend off make that a three-day weekend off! Want the opportunity to work today and get paid tomorrow? Enjoy a great work culture with competitive pay, benefits, and vacation? ...